Michaela Fay Research Consultancy
0191 276 2597 07731 388713 info@michaelafay.co.uk
Michaela Fay Research Consultancy
0191 276 2597 07731 388713 info@michaelafay.co.uk

Focus Groups

We curate and manage focus groups to help you gain a better insight into the behaviours and opinions of your target audience. Look beyond the facts and figures to discover a primary source of information for your research project.

Focus Groups

We curate and manage focus groups to help you gain a better insight into the behaviours and opinions of your target audience. Look beyond the facts and figures to discover a primary source of information for your research project.

What is a Focus Group?

A focus group brings together a small number of people to participate in a planned discussion. A key tool in qualitative research, focus groups help researchers learn and confirm the meaning behind the facts.

Focus Group Advantages

Offering direct interaction with a range of people from varying demographics, focus groups offer real insights into what matters most to participants. In addition, when skilfully conducted, they offer participants an opportunity to exchange views and make meaningful connections with others.

Get Results with a Focus Group

Did you know that...

As a tried and trusted approach, focus groups have the power to uncover the ideas and issues that influence experiences. The focus groups help you develop measurable, effective outcomes and improvements.

This hands-on, time efficient and money saving research technique gathers real responses from real people to answer key questions and facilitate positive change.

What is a Focus Group?

A focus group brings together a small number of people to participate in a planned discussion. A key tool in qualitative research, focus groups help researchers learn and confirm the meaning behind the facts.

Focus Group Advantages

Offering direct interaction with a range of people from varying demographics, focus groups offer real insights into what matters most to participants. In addition, when skilfully conducted, they offer participants an opportunity to exchange views and make meaningful connections with others.

Get Results with a Focus Group

Did you know that...

As a tried and trusted approach, focus groups have the power to uncover the ideas and issues that influence experiences. The focus groups help you develop measurable, effective outcomes and improvements.

This hands-on, time efficient and money saving research technique gathers real responses from real people to answer key questions and facilitate positive change.

Are you ready to get started?

Get in touch to find out more about our services or to discuss a research project